Orchard & Grain

orchard & grain is a brand identity and packaging system built from scratch for a fictional north yorkshire granola maker, built around one simple promise: everything is grown within fifteen miles. research into how sceptical people are of eco-sounding claims shaped a "grown, not made" approach, brought to life through an apple and grain mark, a packaging window shaped like the county, and a calm, earthy palette designed to grow easily as new flavours are added.